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Cindy Joyce to Present at Lean In Boston Chapter!

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Lean In is a nonprofit organization and online community dedicated to helping all women achieve their ambitions.

 

Tickets are available at https://www.eventbrite.com/e/boost-your-personal-brand-with-lean-in-boston-chapter-tickets-22668203206

 

Speakers

Cindy Joyce, Founder, Pillar Search on Promoting Yourself on Social Media

Social Media can be daunting. Between websites, blogs, LinkedIn, Facebook, Twitter and more, the opportunities to engage online are endless. How do you focus your efforts? In this discussion, Cindy outlines:

  • The Brand of YOU
  • Knowing your Audience
  • How to Build Credability with Content
  • Building Relationships

Cindy Joyce is the Founder of Pillar Search. With over 20 years of experience in recruiting and human resources, Cindy has a proved ability to build and maintain professional relationships. She has worked and volunteered at some truly great organizations including City Year, Lois L. Lindauer Searches, Junior League, Harvard Law School, FundQuest, Acadian Asset Management, and Dress for Success. Based in Boston, Cindy works on local and national executive searches.  Her human resources experience has afforded her an opportunity to work with clients in both non-profits and for-profits, with an emphasis on improving employee productivity and promoting a strong organizational culture. 

Elaine Varelas, Managing Partner, Keystone Partners on Career Boosters and Busters

We all share the desire to achieve career success, but as women the challenges that we face in the workforce are unique and the things that we need to do to drive career success are not always obvious. Additionally, many of us do things to derail our career and we don’t even know it. In this interactive session, Elaine Varelas will review the top career boosters and busters and show you how to avoid these insidious career derailers, while making changes (big and small) that will boost your career to the next level.

Elaine Varelas, Managing Partner of Keystone Partners, has over 20 years experience in career consulting and coaching development, and has worked with numerous executive management teams to improve organizational effectiveness. She has expertise in successfully resolving complex career management issues, including workforce planning, redeployment and multi-site restructurings. Elaine also serves as Treasurer of Career Partners International, LLC, a network of independently owned career management firms which Keystone co-founded in 1987.

For an additional $10, sign-up to have a professional headshot taken by April of Sweet Monday Photography. Did you know that your LinkedIn Profile is 11X more likely to be viewed if it has a picture? It’s worth the investment in a headshot that people will remember!

Want to get your hair done before the event? Call Blo Seaport at 617 426 0874 to book your reservation for March 30 and save $5 on the appointment when you mention Lean In.

When

Where

WeWork – 745 Atlantic Avenue, Boston, MA 02111 – View Map

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Upcoming Speaking Engagement! Boost Your Personal Brand with Lean In Boston Chapter

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I am honored and excited to have been selected as one of the speakers at Lean In Boston’s next Chapter meeting, where I will be leading a discussion how to promote yourself on social media. Joining me will be Elaine Varelas, Managing Director, Keystone Partners, who will be leading a discussion on career boosters and busters. Follow Lean In Boston on Facebook for more details on what is sure to be an exciting event.

Save the Date!  March 30, 2016 5:30 p.m. at WeWork South Station, Boston, MA

About Lean In:

The book Lean In is focused on encouraging women to pursue their ambitions, and changing the conversation from what we can’t do to what we can do. LeanIn.Org is the next chapter. Lean In is committed to offering women the ongoing inspiration and support to help them achieve their goals. Lean In believes that if we talk openly about the challenges women face and work together, we can change the trajectory of women and create a better world for everyone. Empowering women and closing the gender leadership gap are imperative for companies that want to perform at the highest level. That’s where Lean In comes in. Lean In’s programming helps women connect with peers and organizations counteract gender bias.

About Cindy Joyce and Pillar Search:

With personalized service and proven results, Pillar is your partner in executive search and human resources consulting. With over 20 years of experience, Pillar provides national retained search services for exceptional non-profits and foundations and early-stage or rapid growth for-profit firms. All share the characteristic of desiring top talent who want an occupassion, not just an occupation.     In addition, Pillar offers human resources consulting services, which was born of clients requesting help on projects beyond executive search, and includes human resources audits, creating a handbook, assessing organizational design, training, team building, and employee communications.    A woman-owned business, Pillar is based in Boston, MA, and works on both a local and national level. To contact Pillar Search, click here.

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Onboard or Onward: Ensuring the Success of Your New Executive Hire

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“About 40% of executives who change jobs or get promoted fail in the first 18 months.”

Fortune Magazine

Where does it all go wrong? Too often, the onboarding process is where things fall apart. I am not talking about “orientation”, which often is done day one and generally involves the basics of assigning a building pass, conducting a benefits overviews, meeting the team and reading a few policies. Onboarding is a longer process, and if done well (typically in partnership with Human Resources and managed by the new executive’s manager, or the Board Chair if they report to the Board of Directors) can almost guarantee fit. It is holistic and gradual. It is also very deliberate, and will require constant check-ins and open communication.  Here are five key activities that will help to ensure that your new executive will be successful in their new role:

Start to Onboard Before They are Actually ON BOARD!

The time between an offer being accepted and the executive starting is sensitive. They may be dealing with a counteroffer, having to say goodbye to much-loved colleagues, and are nervous about this new venture. Keep in touch. Reiterate your excitement to have them joining the team, and have a few people in the organization reach out. If there are organizational overviews, annual reports, strategic plans or other things that that they can read up on ahead of time, get those to them during this time so that they start to feel like part of the team.

Send an announcement out to the staff and the board a few days before their start date explaining their background and the job they are filling. This will help make them seem more familiar to the team when they come through the door, and as an added benefit they will not have to review their resume and background with absolutely everyone in their first week or so.

Relationship Before Task 

Ideally, new executives will meet with their team and people across the organization. One-on-one meetings are great, but remind those who will be meeting with the executive to get to know them before delving into the inner workings of their role or the issues they face. Building rapport with new colleagues and direct reports is critical in the early days.

Learn By Doing 

Too often, in an effort to get all the information to a new hire as soon as possible, they are introduced to processes way too soon. Guess what? They will not remember how to do an expense report or change their password or complete a sales report 30 to 60 days in when they actually need to do it if they are taught how to do it their first week. Have the right people meet with them at the start to review the process at a high level, and then have them set up a time to do it later when they can sit down with real data and learn from it real-time.

The Buddy System 

What we learned in grade school still applies: the buddy system works when the new kid starts. This should not be the executive’s manager, but a peer or high-performing direct report who has longevity and the personality to be an effective buddy. The buddy can manage the nicety of taking them to lunch on day one and being available to explain the intricacies of culture, relationship dynamics, and certain pitfalls to avoid, which are things that the executive may not be comfortable asking of higher-ups.

Check In Early & Often

I too often hear that executives join, get a ton of attention the first day or two, and then are largely left on their own. It does not feel welcoming, and it runs the risk of them going in a direction that is difficult to course-correct later on. Meet with them daily, even for 10-15 minutes, in the first few weeks. Move on to twice weekly, weekly….you get the point. Let them know where they are doing a great job. Let them know where they need to take a different approach. But LET THEM KNOW. Being clear on what is a success will lead to more success.

While by no means a complete onboarding process, following the steps above will help to ensure that your new executive hire is one of the 60% who will be a success in the first 18 months.

Cindy Joyce is an Executive Recruiter and the Founder of Pillar Search, an Executive Search and HR Consulting firm located in Boston that works with clients nationwide. She can be reached here.

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Lights…Cameras…Your LinkedIn Profile Picture!

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In the acting world, headshots are a must for actors and actresses, whether they are just starting out or have reached “celebrity” status.  Headshots are their calling cards.

Treat your LinkedIn profile picture as if you were in Los Angeles or New York chasing a big acting job and as if that picture were your calling card. It is often the first impression that you will make on potential clients, employers, and vendors.  Make sure that the impression you leave is a positive one.  Plus, you may not be actively looking for a new job, but you never know when a hiring manager or executive recruiter will be looking around on LinkedIn and come across your profile.

I recently updated my own profile picture, and in the process did my research asked some friends who are photographers and in the image business to give their suggestions for a great headshot.  Here are some tips for a winning profile picture:

  • Hire a professional, or ask a friend who takes good pictures to help out
  • Thou shalt not take a selfie.  Deb Liljegren, NYC-based photographer, tells me that your outstretched arms may not be visible, but you are not fooling anyone.  Selfie sticks do not help, either. There is a clear difference between a DIY picture and one taken by someone else
  • Susan Tran, a photographer in Boston who did my recent photo, suggests that people smile big but not TOO big.  According to her, too big a smile can look forced.  Think of someone who makes you happy so that you capture your most natural smile
  • Boston photographer Stephanie Olsen says to BREATHE! Stephanie points out that everyone holds their breath when being photographed. This makes their shoulders rise up a bit and does not let their true smile come through. Stephanie guides people by telling them to exhale a smile. This also make them a laugh a bit and the smiles that follow are the most natural.
  • Wear professional attire suitable to your industry.  Dark colors work well so long as you do not have a dark background, in which case you would want lighter attire.  Contrast will make the picture “pop”.  Avoid prints, which can be too busy and could blend into the background
  • According to Brad Duncan, Boston’s top skincare guru, you should exfoliate your face a few days prior to the photo and drink tons of water in the days leading up to the photo being taken.  This will help skin look smoother and more even in the photo
  • If you wear makeup, go for a lighter hand for a soft effect.  Pretend you are going for that soft, fuzzy, super-forgiving Barbara Walters interview lighting
  • Speaking of lighting, Deb Liljegren also suggests shooting outside or near a window with filtered lighting

 

Remember, LinkedIn is a professional networking site and your photo should reflect that and portray your best you.

 

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Landing a Job With Your Professional “Crush”

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We’ve all seen them: The job posting that grabs your attention and you cannot get it out of your mind because it is your dream job. Be it working for a cause you adore, as part of a celebrity nonprofit whose founder you admire, on a fantastic product team, or with an artist who you are a huge fan of, the dream job does not have to be merely a dream. Before zipping off your resume, take a deep breath and follow some of these tips to ensure that you showcase your killer talents and skills in the best light. Drumroll, please:

 

  • Look at the job description very closely. If it is truly a match, pass go, collect $200, and apply immediately! If not, think before you apply. I have done searches for a celebrity-related organizations, rock star status money managers, and arts organizations that receive literally hundreds of unsolicited resumes each week because people are so excited to work there, but for the most part they are not a match in terms of experience fit.  Sending a resume to a job that you are not qualified for will not get the results you want. Wait for a job that fits your skills, as the competition for these “sexy” positions will be fierce.
  • Research the role and the company or organization. Go beyond their website. Who do they partner with? Are they on social media? Do they do a signature event? Check out similar organizations as well. If it is a non-profit, look at Guidestar. If it is a for-profit, check out their annual report. See what press is available about them so that when you craft the cover letter, and hopefully when you have an interview, you can demonstrate that you walk the walk and talk the talk.
  • Write a thoughtful cover letter that highlights your skills and what makes you the ideal candidate. In the cover letter, do not tell the designer that you love her shoes. Do not tell the movie star that you loved their latest movie. They have fans. They need an Executive Director, PR pro, Personal Assistant, or whatever role they have open. Their focus will be on the person who is best equipped to fill that need, not on the one who is most star-struck.
  • If it is a mission-based organization (i.e., nonprofit or foundation), you can and should share if you are a believer in their cause and how their mission resonates with you, but be sure to temper it. Human Resources and Executive Recruiting firms will see right through if it is not sincere. I know someone who worked in the marketing area of a Major League Baseball team’s charitable foundation and she applied despite the fact that she despised baseball. She shared with me that she adored their mission and the work they did with children’s health and education and said she was willing to “put up” with the baseball to get the job working on a cause she loved. That kind of passion shines through.
  • Do not use social media to announce that you are interviewing with a company or organization. It happened during a search and let’s just say that it was not viewed kindly. Organizations with celebrity and/or brand name affiliation will expect discretion.
  • Most importantly, be yourself. Yes, this may be a dream job, and you are probably chomping at the bit to get it, but be real. Be you. I have seen finalists in incredibly competitive searches who meet with the top person or board hiring committee and do incredibly well by relaxing, letting their guard down, and showing their true and talented self.

 

Best of luck in your job search!

 

Cindy Joyce, Founder, Pillar Search

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Surf’s Up: What Surfing Can Teach You about Your Job Search

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I am a surfer, or at least aspiring to be one.  Recently, I was out on my board on a day with few good waves and plenty of downtime to ponder this addicting sport and life in general, and began to realize that there are many parallels between the job search and surfing.

 

Like the job search, surfing depends as much on one’s skill and experience as it does a host of conditions that we have zero control over.  Weather.  Crowded surfing areas and beaches.  Wave size and frequency.  Swell direction.  The list is endless, just as it is when you are seeking a new job in a competitive market or industry.

 

Once you have decided to get in the water (or start looking for your next career opportunity), you paddle out and try not to bump into others.  In the job search, this can be those baby steps that are really critical to overall success, such as writing your resume, crafting solid cover letters, beefing up your LinkedIn profile, and letting people in your network know that you are open to a new opportunity.

 

Experienced surfers will have multiple boards to choose from to suit their mood or the conditions. Savvy candidates will do the same. Perhaps your “board” will be resumes that highlight different skills and career objectives depending on the jobs you are interested in, or cover letters that will be the differentiator. Knowing yourself and the tools that are available to you is key to success.

 

Like choosing the right job to apply to, choosing the right wave is key.  It would be physically and emotionally exhausting to paddle out, attempt to get in the right spot at the right time, pop up, and stay balanced if surfers went after every wave that came along.  Be selective so that you are fresh and energized when the right one comes along.

 

Hang ten.  Surfs up.  Cut the curl.  These are not sayings that you will hear on a golf course, tennis court, or basketball court. They are specific to the sport of surfing. An industry will have its own language and catch phrases.  Do your research so that you can communicate better with the people you are interviewing with and gain their trust and confidence.

 

Enjoy the ride, even if it is not the perfect wave.  There are days that I get out on the board and I am just not feeling it, but I still enjoy being out there.  The same can happen in an interview when the job and company look great on paper, but in the light of day you just do not feel that spark.  Relax.  Every interview is good practice and experience as well as a chance to expand your network.   Surfers talk about catching the perfect wave, but in reality we try and try and keep getting back on the board, even after falling or not doing our best.

 

Having a good instructor helps.  Even the most experienced surfers sometimes need a fine tuning on their technique, someone who can help them to look at their style and approach and make suggestions.  In the job search, working with an Executive Recruiter can be invaluable, as we will take a fresh look at your resume and help you to identify the skills and experiences that you should highlight in the interview.

 

Ultimately, you may need to try a few waves before you find the ideal one, but in the end, there is no feeling as satisfying and euphoric as catching that perfect wave.  The same holds true for the job search.  Keep at it, and you will catch the right job and have the ride of your life.

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Interview Impact: The Art of the Thank You Letter

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Congratulations! You nailed the interview. The company is checking references, and in your head you are composing that resignation letter and mentally calculating when your start date with the new firm will be.

 

Then, the call that it came down to two candidates and they went with the other one. But…you nailed it! How can this be?

 

The Secret

Pillar Search does searches for non-profits, foundations, and small, rapid growth for-profit firms. In our years of experience, we have worked with lots of very savvy and knowledgeable hiring managers. I will share one secret that I have heard time and again from them: all things being equal, “the candidate that takes the time to send a thoughtful, reflective, and well-written thank you note will always have a bit of an edge.” Yes…the thank you letter packs a whole lot of wow, punch, and impact.

 

How to Stand Out From Other Candidates

Remember what your parents taught you: manners will get you everywhere, and saying thank you goes a long way. When is the last time you received a thank you letter?  Now, imagine if you were the hiring manager and were receiving tons of them by email. How much more thoughtful and unique would a hand written note of thanks feel?

 

Look at your own mail today. In the pile of pre-addressed bulk mail, what will stand out? A new bill, the latest flier from your local market? Personally, when I see a hand written envelope, it is what I will always open first.

 

You see, too often, people do not send them, or they send one that is so perfunctory that it almost screams “I am not interested in the job, but know that I am supposed to send something”.   The thank you is a perfect time to wow them with your enthusiasm, fit for the job, interest, manners, and stellar writing skills.

 

Pillar’s Thank You Letter Checklist

  • Keep it short. Two to three paragraphs should suffice.
  • Make sure that it flows well and highlights why you are the ideal candidate. Include the following:
    • A statement of gratitude, such as “thank you for taking the time to meet with me today to discuss the open sales position on your team. I so appreciated your time.”
    • Add something showing that you were paying attention in the meeting, and remind the interviewer of what makes you the ideal candidate, such as “I was excited to hear that your company is expanding globally over the next year. My experience working with X, a global bank, gives me a unique skill set that would lend well to this exciting new chapter for you and the firm”.
    • Interviews can be tricky, as you can easily run out of time when sticking to the interview agenda. When you replay it in your head, there is likely something that you wish you had highlighted about your skills and experience. This is a perfect time to get that point across.
    • A call to action. Before signing off, reiterate your interest, and give them something of a call to action.   The message that I find to be most effective is the short and sweet “Thank you again, and I look forward to hearing from you”. True, it is not elaborate, but it leaves the ball in their court and shows that you are confident that you will be hearing from them.
  • Be a snob when it comes to your stationery. High quality card stock reflects well on you. It shows discerning taste and a certain je ne sais quoi Cutesy notecards will negate the goodwill earned by even sending it. If your stationery depicts your love of the beach, cats, puppies or your favorite sports team, step away immediately! When in doubt, buy cream colored notecards from Crane & Co.
  • Write out a draft first, proofread that version, and then transcribe it onto the good stuff. Trust me, I have wasted a ton of expensive paper because I dove right in. To quote my father, “measure twice and cut once”.
  • Stick to the 24 hour rule. Much like a thank you for personal reasons, it is best to send it within 24 hours. If you are in interview mode, keep a supply of stationery and stamps at the ready.
  • Before licking the stamp and strolling to the nearest mailbox, consider this: who else should you send a thank you note to? It may seem like a lot of writing, but if you can, send one to every interviewer, and put a personal spin on each note that reflects your interaction with that person. Do not forget to include Human Resources if they were included in the interview agenda, and if there was someone particularly helpful, such as an Executive Assistant who arranged travel or someone in Marketing who sent you helpful information prior to the meeting, send one to them as well. It shows that you are appreciative, a team player, and inclusive.

 

If (and when!) you get the job, send a hand-written note to your new manager thanking them for the opportunity and letting them know how excited you are about the opportunity. This is a personal touch that will go quite a long way.

 

Good luck!

 

Cindy Joyce